Campaign Tactics

There was an article published recently on the Washington Post about president Obama's economy pitch for the upcoming elections . The author (chairman of the lobbying and communications firm BGR Group) is trying to persuade readers that Obama is misleading the people on our current economic conditions. I believe that his target audience is actually all people eligible to vote in the coming election, and his goal is to get his audience to vote republican. To build his argument he uses a lot of statistics from certain parts of the economy that reflect very little or no change at all. For example he states “real median household income is down almost 4 percent from where it was when the recovery started in June 2009. … During the recession itself, household income dropped only 2.6 percent.” Stats like that would cause any reader o question the state of the economy, which according to recent polls is a key concern for both democratic and republican parties. I personally think that the author is doing the exact thing he is accusing president Obama of doing with this article. They are both pulling out different parts of the economy, be it good or bad and trying to sell the reader on the nations economic state with that fact. You have to look at each sector of the economy in order to gain a true understanding of its state you just can not single out one. Examining the economy in such a way however brings forth problems for all politicians and political parties. The reason being is because over the past six years some sectors of the economy have indeed improved and some have declined.